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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Product Ideation, Design, and Management

      Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      688 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Data Visualization and Communication with Tableau

      Skills you'll gain: Data Storytelling, Dashboard, Tableau Software, Data Visualization, Business Analytics, Statistical Visualization, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Data-Driven Decision-Making, Data Analysis, Graphing, Visualization (Computer Graphics), Stakeholder Communications, Data Manipulation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.2K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Product Management: An Introduction

      Skills you'll gain: Product Lifecycle Management, Product Management, Project Management, Product Development, Product Strategy, Portfolio Management, New Product Development, Value Propositions, Product Roadmaps, Stakeholder Management, Market Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      871 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Survey Data Collection and Analytics

      Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Research Methodologies, Data Collection, Statistical Analysis, Statistical Software, Interviewing Skills, Data Integration, Data Ethics, Research Design, Stata, Data Quality, Statistical Modeling, Qualitative Research, Descriptive Statistics, Statistical Programming, Data Cleansing, R Programming

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Media and Marketing Principles

      Skills you'll gain: Online Advertising, Digital Media Strategy, Digital Advertising, Digital Marketing, Marketing Communications, Marketing Strategies, Marketing, Integrated Marketing Communications, Marketing Channel, Electronic Media, Search Engine Marketing, Social Media Marketing, Media Planning, Mobile Banking, Social Media, Communication, Emerging Technologies, Branding, Consumer Behaviour, Personalized Service

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Leveraging AI for Enhanced Content Creation

      Skills you'll gain: Generative AI, Advertising, Advertising Campaigns, Content Creation, ChatGPT, Prompt Engineering, Content Marketing, Web Content, Data Ethics, Artificial Intelligence, Storytelling, Video Editing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      116 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Fundamentals of Digital Marketing

      Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Psychology, Network Model, Business Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Applied Text Mining in Python

      Skills you'll gain: Text Mining, Natural Language Processing, Pandas (Python Package), Scikit Learn (Machine Learning Library), Data Processing, Feature Engineering, Data Manipulation, Data Cleansing, Python Programming, Unsupervised Learning, Supervised Learning

      4.2
      Rating, 4.2 out of 5 stars
      ·
      3.8K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Build a Full Website using WordPress

      Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Development, Blogs, Content Development and Management, Social Media, Marketing, Design, Computer Science

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.2K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      G

      Google

      Go Beyond the Numbers: Translate Data into Insights

      Skills you'll gain: Exploratory Data Analysis, Data Storytelling, Data Visualization, Data Visualization Software, Data Presentation, Data Transformation, Data Ethics, Tableau Software, Data Manipulation, Data Cleansing, Data Analysis, Stakeholder Communications, Matplotlib, Pandas (Python Package), Jupyter, Data Validation, Python Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      803 reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Create Charts and Dashboards Using Microsoft Excel

      Skills you'll gain: Dashboard, Microsoft Excel, Microsoft 365, Spreadsheet Software, Data Visualization, Trend Analysis, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      944 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • U

      University of New Mexico

      International Business I

      Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.3K reviews

      Mixed · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Product Ideation, Design, and Management: University of Maryland, College Park
    • Data Visualization and Communication with Tableau: Duke University
    • Product Management: An Introduction: IBM
    • Survey Data Collection and Analytics: University of Michigan
    • Digital Media and Marketing Principles: University of Illinois Urbana-Champaign
    • Leveraging AI for Enhanced Content Creation : Coursera Instructor Network
    • Fundamentals of Digital Marketing: University of Maryland, College Park
    • Applied Text Mining in Python: University of Michigan
    • Build a Full Website using WordPress: Coursera Project Network
    • Go Beyond the Numbers: Translate Data into Insights: Google

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