• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      How to increase engagement to Instagram Business profile

      Skills you'll gain: Instagram, Target Audience, Social Media Marketing, Social Media, Customer Engagement, Business Marketing, Storytelling, Drive Engagement, Market Research, Social Media Strategy

      2.9
      Rating, 2.9 out of 5 stars
      ·
      65 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Marketing con Redes Sociales

      Skills you'll gain: Social Media Strategy, Social Media, Social Media Marketing, Social Media Campaigns, Persona Development, Content Marketing, Target Audience, Plan Execution, Active Listening, Digital Media Strategy, Marketing, Marketing Strategies, Goal Setting, Performance Measurement, Social Media Management, Key Performance Indicators (KPIs), Social Media Content, Drive Engagement, Network Analysis, Content Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Coursera Instructor Network

      GenAI for Digital Marketing and Ecommerce Analysts

      Skills you'll gain: Data Visualization, Data Presentation, E-Commerce, Data Storytelling, Analytics, Key Performance Indicators (KPIs), Web Analytics, Google Analytics, Generative AI, Marketing Analytics, Data Analysis, Business Strategy, Data-Driven Decision-Making, Business Planning, Business Intelligence, Technology Strategies, Data Processing, Artificial Intelligence

      4.8
      Rating, 4.8 out of 5 stars
      ·
      25 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      W

      Whizlabs

      AWS: Analytics and Application Integration

      Skills you'll gain: AWS Kinesis, Amazon Web Services, Real Time Data, Apache Spark, Extract, Transform, Load, Data Processing, Dashboard, Full-Stack Web Development, Mobile Development Tools, Web Development Tools, Event-Driven Programming, Data Visualization

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      How to Optimize Your Instagram Account

      Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Account Strategy, Brand Awareness

      4.2
      Rating, 4.2 out of 5 stars
      ·
      325 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      C

      Coursera

      YouTube Monetization: Collaborate with Brands

      Skills you'll gain: Content Development and Management, Content Strategy, Advertising, Marketing Channel, Business Planning, Strategic Partnership, Merchandising, Revenue Management, New Business Development, Live Streaming, Promotions and Campaigns, Marketing Analytics

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      What is Social?

      Skills you'll gain: Social Media Marketing, Target Audience, Social Media Strategy, Digital Transformation, Social Media Management, Professional Networking, Marketing Strategies, Content Strategy, Business Transformation, Market Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      4.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      W

      Whizlabs

      Power BI: Data Analytics and Data Preparation

      Skills you'll gain: Data Transformation, Power BI, Data-Driven Decision-Making, Data Integration, Data Cleansing, Data Manipulation, Data Synthesis, Data Modeling, Business Intelligence, Data Visualization Software, Data Quality, Data Analysis

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Get Started with Python

      Skills you'll gain: Object Oriented Programming (OOP), Data Analysis, Data Structures, Jupyter, Python Programming, NumPy, Pandas (Python Package), Programming Principles, Scripting, Data Manipulation, Algorithms

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.6K reviews

      Advanced · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Data Analytics and Big Data

      Skills you'll gain: Database Design, Relational Databases, Database Application, Database Management, Database Management Systems, Database Systems, NoSQL, Database Development, Machine Learning Algorithms, Databases, SQL, Big Data, Apache Hadoop, MySQL, Statistical Analysis, Data Visualization, Database Theory, Data Analysis, Apache Spark, Data Modeling

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      65 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: New
      New
      C

      Coursera

      Instagram Stories: Maximize Interaction

      Skills you'll gain: Instagram, Storytelling, Drive Engagement, Social Media, Brand Strategy, Content Creation, Social Media Marketing, User Feedback

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      Instagram Monetization: Collaborate with Brands

      Skills you'll gain: Instagram, Social Media Content, Content Strategy, Marketing Planning, Social Media Marketing, Business Planning, Social Media Strategy, Content Creation, Brand Management, Brand Awareness, Target Audience

      Beginner · Course · 1 - 4 Weeks

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…363738…323

    In summary, here are 10 of our most popular marketing analytics courses

    • How to increase engagement to Instagram Business profile: Coursera Project Network
    • Marketing con Redes Sociales: Tecnológico de Monterrey
    • GenAI for Digital Marketing and Ecommerce Analysts: Coursera Instructor Network
    • AWS: Analytics and Application Integration: Whizlabs
    • How to Optimize Your Instagram Account : Coursera Project Network
    • YouTube Monetization: Collaborate with Brands: Coursera
    • What is Social?: Northwestern University
    • Power BI: Data Analytics and Data Preparation: Whizlabs
    • Get Started with Python: Google
    • Data Analytics and Big Data: Illinois Tech

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok