En esta Especialización, desarrollarás técnicas elementales en el lenguaje de los negocios, que podrás usar para cambiar a una nueva carrera, comenzar o mejorar tu pequeño negocio, o aplicar en la escuela de negocios para continuar tu formación. Durante cuatro cursos, aprenderás los fundamentos del marketing, la contabilidad, las operaciones y las finanzas. En el Proyecto Final, aplicarás las habilidades aprendidas para desarrollar una estrategia de mercado para tratar un reto empresarial real.
Fundamentos Empresariales Specialization
4,847 enrolled
Fundamentos Empresariales Specialization
Resuelve Problemas Empresariales Reales. Domina los fundamentos del marketing, la contabilidad, las operaciones y las finanzas.
Included with 
Get in-depth knowledge of a subject
(320 reviews)
Beginner level
No prior experience required
Flexible schedule
1 month at 10 hours a week
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject
(320 reviews)
Beginner level
No prior experience required
Flexible schedule
1 month at 10 hours a week
Earn a career credential
Share your expertise with employers
What you'll learn
Skills you'll gain
- Balance Sheet
- Business Analysis
- Process Analysis
- Marketing Strategies
- Manufacturing Operations
- Financial Accounting
- Finance
- Entrepreneurship
- Operational Efficiency
- Operations Management
- Business Process Management
- Quality Management
- Financial Modeling
- Consumer Behaviour
- Marketing
- Capital Budgeting
- Financial Statement Analysis
- Branding
- Financial Statements
- Analysis
What’s included
Shareable certificate
Add to your LinkedIn profile
Taught in Spanish
23 practice exercises
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from University of Pennsylvania
Specialization - 5 course series
What you'll learn
Skills you'll gain
Category: Consumer Behaviour
Category: Marketing Strategies
Category: Customer experience strategy (CX)
Category: Customer Insights
Category: Branding
Category: Marketing
Category: Online Advertising
Category: Target Market
Category: Marketing Communications
Category: Brand Awareness
Category: Go To Market Strategy
Category: Brand Management
What you'll learn
Skills you'll gain
Category: Balance Sheet
Category: Depreciation
Category: Cash Flows
Category: Financial Statements
Category: Financial Statement Analysis
Category: Income Statement
Category: Accrual Accounting
Category: Revenue Recognition
Category: Financial Accounting
Category: Financial Analysis
Category: Equities
Category: General Accounting
Category: Ledgers (Accounting)
Category: Bookkeeping
Category: Accounting
What you'll learn
Skills you'll gain
Category: Operations Management
Category: Process Analysis
Category: Operational Efficiency
Category: Quality Management
Category: Process Improvement
Category: Performance Measurement
Category: Productivity Software
Category: Business Process Management
Category: Workforce Management
Category: Capacity Management
Category: Manufacturing Operations
What you'll learn
Skills you'll gain
Category: Corporate Finance
Category: Cash Flows
Category: Finance
Category: Capital Budgeting
Category: Return On Investment
Category: Financial Modeling
Category: Financial Analysis
Category: Loans
Category: Business Mathematics
Category: Timelines
Category: Financial Management
What you'll learn
Skills you'll gain
Category: Business Strategies
Category: New Business Development
Category: Business Operations
Category: Business Planning
Category: Marketing Strategies
Category: Business
Category: Entrepreneurship
Category: Project Design
Category: Business Analysis
Category: Analysis
Category: Business Development
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Frequently asked questions
El tiempo puede variar dependiendo de cuándo se ofrecen los cursos, pero muchos estudiantes pueden completarlo en 6 meses.
Cada curso se ofrece mensualmente.
Puede pagar por la especialización completa, o pagar individualmente por cada curso conforme se va avanzando. Se ofrece ayuda financiera a los estudiantes que demuestran su interés y necesidad.
More questions
Financial aid available,